Back Stage® gets a makeover to be revealed at ACTORFEST® NEW
Back Stage® Presents the 14th Annual ACTORFEST® NEW YORK An Actors' Tradeshow www.backstage.com/actorfestny October 29, 2005 9am - 5pm New York Marriot Marquis 1535 Broadway
New York, NY (October 5, 2005): ACTORFEST® NEW YORK 2005, a one-day trade show for actors, providing career resources and encouraging career development for individuals pursuing the performing arts, is the perfect opportunity for Back Stage® to unveil redesign, as it is an opportunity for actors from across the country, to learn from experts, essential career planning in regards to film, TV, theatre and other performing arts disciplines--there is no better place for them to turn to then the experts at Back Stage®.
Back Stage®, the industry's foremost informational business resource for the aspiring and established actor, will be introducing a new look and a series of editorial enhancements for its weekly print publications, Back Stage East and Back Stage West, its web site BackStage.com, and its e-newsletters. The new Back Stage will offer actors a series of new tools and resources designed to help actors find jobs and manage their careers.
New features that will be introduced online and in print as part of the redesign include:
® Online information, reviews, news and casting notices in 7 different regions ® The ability to upload headshots, resumes and demo reels and to submit them electronically to casting directors and agents ® E-mail alerts about acting jobs that fit your profile ® Two new blogs with the latest on film & TV and on theatre, dance and cabaret ® Columns, advice and resources on managing an acting career ® Issues and controversies that affect acting careers with editorials and columns written by Back Stage editors and your fellow working actors--and other industry professionals ® Interviews with today's hottest actors, directors, screenwriters, agents, and more ® Advice on your acting skills ® Legal and financial advice geared to actors
"Back Stage has always been the actor's bible," said Julia Kagan, National Editor-in-Chief of Back Stage. "The new tools and resources we're launching with our October 27th issues will make us even more invaluable to actors, at every stage of their career. That's our mission: to keep actors acting."
To introduce the redesign, the brand this week is launching a new ad campaign created by Modern Media. The campaign, titled "Connect," introduces the brand's new tagline: "We keep actors acting." With the redesign, Back Stage plans to launch a game and sweepstakes called "The Back Stage Connection Game," in which participants will collect codes from the publication and from ads that will appear in Back Stage, The Hollywood Reporter, Ross Reports, Amusement Business and SAG.
ACTORFEST® New York (www.backstage.com/actorfestny) is an opportunity for actors to PROACTIVELY improve their career, dedicated to bringing together the business's most influential agents, casting directors, managers, producers and directors with actors.
Cost: The Free Exhibit Hall, a place for actors to mingle and network, consists of over 90 booths of industry professionals from all aspects of the business from acting services and coaches to web development. A package of classes is $45 and includes one Career Seminar and one Focus Session.
When: Saturday, October 29 from 9am - 5pm Where: New York Marriott Marquis (Times Square, 1535 Broadway, 5th floor). Registration and Information: www.backstage.com/actorfestny, 646.654.5706, actorfest@backstage.com.
Sponsors: FOCUS FEATURES, National Sponsor; JETBLUE AIRWAYS®, Gold Sponsor; PROCTER & GAMBLE PRODUCTIONS, producers of As The World Turns and Guiding Light, Silver Sponsor; INSIDE BROADWAY™, Benefit Sponsor.
FOR MORE INFORMATION: PLEASE VISIT OUR WEBSITE AT www.backstage.com/actorfestny. ACTORFEST® New York is produced by actor/producer Jeff Riebe, the Career Seminars and Focus Sessions are produced by Back Stage Editor-in-Chief Sherry Eaker. They can be reached at 646.654.5706, actorfest@backstage.com. Press contact is Katie Rosin, Kampfire Films Marketing and Public Relations, 917-562-5670 or krosin@kampfirefilms.com.
Sponsors: FOCUS FEATURES, National Sponsor; JETBLUE AIRWAYS®, Gold Sponsor; PROCTER & GAMBLE PRODUCTIONS, producers of As The World Turns and Guiding Light, Silver Sponsor; INSIDE BROADWAY™, Benefit Sponsor.
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About the author: Katherine Rosin has been working in the film and entertainment industry since 1995. As a publicist and marketing expert, she has skillfully implemented various campaigns in film, theatre, and dance.
